motorcycle // Posts tagged as "motorcycle"
My Top 5 Most Memorable Motorcycles, #1
Motorcycles are memorable. Some bring good memories, some not so good. This is #1 on My Top 5 Most Memorable Motorcycles list. To see what I chose as #5, click here. For #4, click here. For #3, click here. For #2, click here. #1: 1996 Honda RS125. Surprisingly, my experience with the Suzuki GSX-R750 did ...
My Top 5 Most Memorable Motorcycles, #2
Motorcycles are memorable. Some bring good memories, some not so good. This is #2 on My Top 5 Most Memorable Motorcycles list. To see what I chose as #5, click here. For #4, click here. For #3, click here. #2: 1981 Suzuki RM125. I rode a lot of RMs in the ‘70s, mainly because the ...
My Top 5 Most Memorable Motorcycles, #3
Motorcycles are memorable. Some bring good memories, some not so good. This is #3 on My Top 5 Most Memorable Motorcycles list. To see what I chose as #5, click here. For #4, click here. #3: 1996 Suzuki GSX-R750. The Gixxer will go down in history as one of the most influential street motorcycles of ...
7 Riding Partner Essentials
A great ride depends not so much on what you’re riding, where you’re riding or when you’re riding. In my experience, it depends mostly on who you are riding with. Your partner can make the difference between wishing the ride would never end and wishing you were at the dentist. I’ve found the following to ...
Little Bikes, Big Giggles
It’s practically un-American to say this – especially when discussing motorcycles – but bigger is not always better. I submit to you the case of minicycle road racing. Huh? OK, so it’s hardly a mainstream sport. Literally small fish in an already small pond in the scope of the sporting world. But the truth is ...
A New Chapter
My best friend was going insane. One day he started talking about moving to California, with an alarming level of conviction in his tone. Why would my longtime roommate – I’ll call him Mark, because that’s his name – want to leave our idyllic setting? We had a modern rental in the suburbs of St. ...
Suzuki News
National motorcycle/ATV dealer network newsletter published bi-monthly by PB Creative from 1989 through 2008. PB worked closely with American Suzuki department managers and field staff and was responsible for photo sourcing/editing, research, interviewing, copywriting, design, final production and printing.
Sturgis Guide
A special supplement issue published annually by Dealernews Magazine for distribution at the iconic Sturgis motorcycle event through PB Creative from 1995-1999. Research, interviewing, copywriting, photo editing, design and final production by PB.
Route Sheet
A print publication for American Suzuki’s DualSport Rider’s Club, published quarterly by PB Creative from 1997 through 2001. PB took care of content management, research, interviewing, copywriting, photo editing, design, final production and printing.
Suzuki Customer Loyalty Program Guide
The copywriting was critical with this text-heavy 16-page handbook accompanying Suzuki’s new customer satisfaction enhancement program, launched in 2006. Guides were created through Suzuki’s technical service department for both the Motorcycle/ATV and Marine divisions, for use by dealership personnel. PB literally wrote the book on customer loyalty, created several charts and graphs, and took care ...
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